Swachhata Abhiyan Marks Sixth Day of Odia Pakhya Celebration Across Odisha
Bhubaneswar, 6th April 2025
As part of the ongoing “Odia Pakhya” celebrations, being observed for the first time across Odisha from 1st April to 14th April, a statewide Swachhata Abhiyan (Cleanliness Drive) was held today.
The cleanliness campaign was organized in and around temples, heritage monuments and tourist spots across various districts. The primary goal was to promote cleanliness in these culturally significant locations, thereby fostering a healthy and aesthetically pleasing environment for both locals and visitors.
The drive, which spanned across all blocks and districts, saw enthusiastic participation from district and block-level administrations, municipal and panchayati raj representatives, voluntary organizations, youth groups, local residents and public representatives.Together they undertook cleaning activities around temple premises, village shrines and in the iconic heritage sites.
In addition to the hands-on cleaning activities, participants spread awareness about the importance of maintaining cleanliness and hygiene at public places. They also shared their joy and sense of participation in this unique cultural celebration by uploading photos of the Swachhata Abhiyan on the official Odia Pakhya website (Odiapakhya.com)
The campaign received widespread appreciation and served as a reminder that cultural pride goes hand in hand with civic duties. It not only highlighted Odisha’s glorious traditions but also emphasized the value of a clean and sustainable environment.
Amlan Das
Public Relations Officer
